Privacy Policy

Effective Date: 01/12/2024

BY VISITING www.themodernfatherhoodclub.com, YOU ARE CONSENTING TO OUR PRIVACY POLICY.

Overview

The Modern Fatherhood Club Ltd. is committed to protecting your privacy online. This Privacy Policy describes the personal information we collect through this website and how we collect, use, and protect that information.

The terms “we,” “us,” and “our” refer to The Modern Fatherhood Club Ltd. The terms “user,” “you,” and “your” refer to site visitors, customers, and any other users of the site.

The term “personal information” is defined as information you voluntarily provide to us that personally identifies you and/or your contact details, such as your name, email address, phone number, or financial details.

Contact Details

Our full details are:

Full name of legal entity: The Modern Fatherhood Club Ltd.
Registered Company Number: 16110017
Email address: hello@themodernfatherhoodclub.com
Postal address: The Modern Fatherhood Club, Downs Road, Epsom, KT18 5JT

It is very important that the information we hold about you is accurate and up to date. Please let us know if at any time your personal information changes by emailing us at hello@themodernfatherhoodclub.com

Information We Collect
This site only collects the personal information you voluntarily provide to us, which may include:

• Your first name and email address: Collected for communication and subscribing to our newsletter.

• Phone numbers and postal address: Collected only if a product or service is purchased.

• Financial information: Collected during payment, including payment card details.

• Usage data: Includes data collected during site navigation, point-of-sale interactions, or in exchange for your email address to understand sales funnel performance.

We use trusted third parties for analytics and for payment processing, to assist in operating our website and providing services. These trusted third parties agree to keep this information confidential. Your personal information will never be shared with unrelated third parties.

What Data We Collect About You, Purpose, and Legal Grounds for Processing

Personal Data includes any information capable of identifying you. It does not include anonymised data.

We may process the following categories of personal data:

Communication Data: Any communication you send via contact forms, email, text, social media, or other channels. This data is used for correspondence, record-keeping, and legal claims. We process this data for the purposes of communicating with you, for record keeping and for the establishment, pursuance or defence of legal claims. Our lawful ground for this processing is our legitimate interests which in this case are to reply to communications sent to us, to keep records and to establish, pursue or defend legal claims.

Customer Data: Data related to purchases, including name, billing address, delivery address, email, phone number, and payment details. This is processed to fulfil contracts between you and us. We process this data to supply the goods and/or services you have purchased and to keep records of such transactions. Our lawful ground for this processing is the performance of a contract between you and us and/or taking steps at your request to enter into such a contract.

User Data: Data about how you use our website, including posted content, navigation paths, and activity logs. This ensures the security and functionality of our website. We process this data to operate our website and ensure relevant content is provided to you, to ensure the security of our website, to maintain back- ups of our website and/or databases and to enable publication and administration of our website, other online services and business. Our lawful ground for this processing is our legitimate interests which in this case are to enable us to properly administer our website and our business.

Technical Data: Includes IP addresses, browser details, visit duration, and analytics data. This data helps us understand site performance and improve user experience. We process this data to analyse your use of our website and other online services, to administer and protect our business and website, to deliver relevant website content and advertisements to you and to understand the effectiveness of our advertising. Our lawful ground for this processing is our legitimate interests which in this case are to enable us to properly administer our website and our business and to grow our business and to decide our marketing strategy.

Marketing Data: Includes your preferences for receiving marketing communications. This helps us target promotional campaigns effectively. We process this data to enable you to partake in our promotions such as competitions, prize draws and free give-aways, to deliver relevant website content and advertisements to you and measure or understand the effectiveness of this advertising. Our lawful ground for this processing is our legitimate interests which in this case are to study how customers use our products/services, to develop them, to grow our business and to decide our marketing strategy.

Our lawful grounds for processing data include:

1. Consent: When you voluntarily provide information.
2. Contract Performance: To process purchases or provide services.
3. Legitimate Interests: To improve our services and marketing strategies.

Sensitive Data

We do not collect any Sensitive Data about you. Sensitive data refers to data that includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health and genetic and biometric data. We do not collect any information about criminal convictions and offences.

Where we are required to collect personal data by law, or under the terms of the contract between us and you do not provide us with that data when requested, we may not be able to perform the contract (for example, to deliver goods or services to you). If you don’t provide us with the requested data, we may have to cancel a product or service you have ordered but if we do, we will notify you at the time.

We will only use your personal data for a purpose it was collected for or a reasonably compatible purpose if necessary. For more information on this please email us at hello@themodernfatherhoodclub.com In case we need to use your details for an unrelated new purpose we will let you know and explain the legal grounds for processing.

We may process your personal data without your knowledge or consent where this is required or permitted by law.

We do not carry out automated decision making or any type of automated profiling.

GDPR Compliance

Under the General Data Protection Regulation (GDPR), users within the EU and UK have additional rights regarding their personal data:

• Right to Access: Request details of the data we hold.

• Right to Rectification: Update or correct your data.

• Right to Erasure: Request deletion of your data, subject to legal obligations.

• Right to Restriction: Limit how your data is used.

• Right to Portability: Request a copy of your data in a machine-readable format.

• Right to Object: Decline processing of your data for marketing purposes.

To exercise these rights, please email us at hello@themodernfatherhoodclub.com and

How We Collect Your Personal Data

We collect personal data via:

1. Direct Input: Information you provide through forms, email, or purchases.
2. Cookies: Track user activity and improve user experience.
3. Third Parties: We may receive data from third parties such as analytics providers such as Google based outside the EU, advertising networks such as Facebook based outside the EU, such as search information providers such as Google based outside the EU, providers of technical, payment and delivery services, such as data brokers or aggregators.

Cookies
You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of this website may become inaccessible or not function properly.

Third party links

This website may include links to third-party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the privacy notice of every website you visit.

Marketing Communications

Our lawful ground for processing marketing communications is consent or legitimate interests.

You may receive marketing emails if:
• You made a purchase or asked for information about our services.
• You agreed to receive communications.

To stop receiving marketing emails, click the “unsubscribe” link in our emails or contact us at hello@themodernfatherhoodclub.com

Data Security

We have implemented appropriate security measures to protect your personal data from unauthorised access, misuse, or loss.

While we strive to secure your data, no method of transmission over the internet is entirely secure. You acknowledge that personal data shared through our website may be intercepted.

We have procedures in place to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach if we are legally required to

Data Retention

We retain your personal data only for as long as necessary to fulfil our obligations, including legal, tax, and business purposes.

For tax purposes, basic customer data (contact and financial) is retained for six years after the customer relationship ends.

Your Legal Rights

Under data protection laws you have rights in relation to your personal data that include the right to request access, correction, erasure, restriction, transfer, to object to processing, to portability of data and (where the lawful ground of processing is consent) to withdraw consent.

You can see more about these rights at: https://ico.org.uk/for-organisations/guide-to-the-general-data-protection-regulation-gdpr/individual-rights/

If you wish to exercise any of the rights set out above, please email us at hello@themodernfatherhoodclub.com


You will not have to pay a fee to access your personal data (or to exercise any of the other rights). However, we may charge a reasonable fee if your request is clearly unfounded, repetitive or excessive or refuse to comply with your request in these circumstances.

We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.

We try to respond to all legitimate requests within one month. Occasionally it may take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you.

If you are not happy with any aspect of how we collect and use your data, you have the right to complain to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk). We should be grateful if you would contact us first if you do have a complaint so that we can try to resolve it for you.

Sharing Your Data

We may share your data with trusted parties such as:

• IT service providers and analytics tools.

• Professional advisors (lawyers, accountants).

• Regulatory authorities, if required by law.

We ensure all third parties respect the confidentiality and security of your data.

International Transfers

If transferring data outside the UK or EU, we ensure:

1. The destination country has adequate data protection laws.

2. Contracts ensure equivalent safeguards.

3. User consent is obtained, where applicable.

Children’s Privacy

This site is not intended for children under 18. We do not knowingly collect data from minors.

Updates to This Policy

We may update this policy periodically. Changes will be reflected on this page, and significant updates will be communicated via email.

Contact

If you have questions or concerns about this privacy policy, please contact us at:

Email: hello@themodernfatherhoodclub.com
Postal Address: The Modern Fatherhood Club, Downs Road, Epsom, KT18 5JT



Updated: December 2024

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